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Servitization of robotic lawn mowers

In an evolving market where services triumph over product sales, a leading robotic mower company faces the challenge of adapting to servitization to meet growing customer demand.

Situation

With customers increasingly favoring services, the company needed to shift its focus from selling mowers to providing comprehensive lawn care solutions.

Solution

Stream Analyze enabled the transformation by facilitating the development of service-based business models and embedded financial tools, directly on their mowers, allowing the company to offer pay-per-use services.

Results

The company successfully transitioned to a service-centric model, enhancing revenue, market share, and customer satisfaction through innovative service offerings.
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